That’s simple! Out of over 3,500 plumbing companies in the Cincinnati market, we are the only plumbing company that’s 100% water treatment. Water treatment is our only business. We install over 1,000 pieces of water treatment equipment every year. We sell it, we install it and we service it. Other plumbing companies sell & install water treatment products, but they don’t service them. We average at least 20 inquiries a day, from people who are looking for a company to service their water treatment equipment that another plumbing company installed but doesn’t have the experience to service it.

We custom build our own water softeners using different American made manufacturers:

1. Clack Corporation is the manufacturer of our valve which is made in Brookfield, Wisconsin.
2. Clack Corporation is the manufacturer of the resin tank which is made in Brookfield, Wisconsin.
3. Resin Tech is the manufacturer of the water softener resin which is made in Camden, New Jersey.
4. Clack Corporation is the manufacturer of our salt tanks which are made in Windsor, Wisconsin.

Every component of our water softener is made right here in the USA. Because our water softeners are not mass produced like our competitors, this allows us to have full control of each USA made component. Our water softeners are built to last for years without the bells & whistles. Additionally, each component comes with its own manufacturer warranty.

Five things: size, resin, valve, warranty, and components.

1. Size: The amount of resin in the water softener will determine the size (how often it backwashes) which will determine how long the water softener will last. For examples, our in-stock water softeners come in a (ex-small) 24,000 grains, (small) 32,000 grains, (medium) 48,000 grains and (large) 64,000 grains water softener.
2. Resin: Is the resin American-made or foreign-made and is the resin 8% cross-link or 10% cross-link? The majority of resin sold in America is 8% cross-link foreign-made resin to compete with the lowest price. 8% cross-link resin is manufactured for non-chlorinated water and 10% cross-link resin is manufactured for chlorinated water. 100% of city/ county water is chlorinated water by law. Even when you buy a national brand water softener, you’re not guaranteed that you’re getting 10% cross-link high-quality American-made resin. Studies show that American-made resin will usually last two to three times longer than foreign-made resin. We only used American-made 10% cross-link resin from Resin Tech which is manufactured in Camden, New Jersey.
3. Valve: Is it a timer valve (good), metered valve (better) or digital valve (best)? A timer valve (good) is the least expensive option because the backwashes are timed. For example, every two days. The metered valve (better) counts the gallons of water first before backwashing. The digital Valve (best) is best because uses a solid-state microprocessor with LED display that shows the time of day, remaining capacity, and regeneration cycle in process. Studies show the digital valve (best) uses 50% less salt than a timer valve (good) and 25% less than a metered valve (better).
4. Warranty: All of our manufacturers offer an honest 10-year warranty on manufacturer defects on everything except for the digital valve. The digital valve comes with a 5-year manufacturer warranty for manufacturer defects. The part would be FREE but the customer would always pay the labor charge to replace or fix the parts. Nobody offers a real lifetime warranty including parts and/ or labor so don’t be sold by the hype. Some may claim to have a lifetime warranty until you read the fine print. Just read their reviews.
5. Components: Where are the components that make up the water treatment system made? When systems are mass-produced you have no idea. Like some things, some manufacturers will assemble their products in the USA but their components are actually made overseas for two reasons.

   1) To keep price down
   2) It allows them to sell their products for a higher profit margin.

There are 3 major components that make a water softener: 1. Resin & resin tank, 2. Valve & 3. Salt tank. When one of those major components go bad, we just replace that individual component. By doing it this way we save our customers thousands of dollars over time.

Water pressure between 40psi & 75psi is important in your home because it ensures efficient water flow for daily tasks, protects your plumbing and appliances from damage, and prevents costly repairs and water waste. Water pressure over 80psi can cause serious damage. This can result in leaks, pipe bursts, and excessive wear on fixtures, as well as problems with water appliances. Most homes do have a water pressure regulator valve to regulate their incoming water pressure that typically lasts 10 to 20 years. If they are still currently working, they will never allow water pressure to go over 75psi.

Chlorine damages a water softener by breaking down the resin beads over time, which reduces the system’s efficiency and lifespan which is not covered under warranty. Expect to get around 10 years with chlorine levels around 0.5ppm or around 5 years or less with chlorine levels at 1.0ppm or higher. To protect your water softener from resin degradation, consider installing a whole-house carbon filter before the water softener to remove the chlorine before it enters the water softener.

A water main break can affect your water softener by contaminating your home’s water supply with sediment and rust, potentially causing clogs in your water softener and damaging it which is not covered under warranty. Consider installing whole-house pre-filters as a first line of defense against future contamination from events like water main breaks.

1. It must be sold & installed by a plumbing company with a licensed plumber. This ensures correct installation, which prevents potential damage, maintains warranty protection, and guarantees long term efficiency.
2. Installed by an employee, not a subcontractor. With subcontractors you have less oversight over how they perform their work, which can lead to inconsistent quality and work that doesn’t meet high standards. 
3. 100% manufactured & assembled in the United States. American-made water treatment products are associated with higher quality and better, more reliable warranties, because of stricter regulations and quality control standards.
4. Something not sold at a big box store like Home Depot, Lowes, Menards etc. Water treatment products sold at a big box stores are made cheaper through lower-grade materials, different products lines with cheaper components, and higher volume production to reduce costs.

Being in business since 1988 has allowed many customers to own both our water softeners and that of our competitors. According to our online reviews, customers who have owned both have said the quality is the same except our prices are 50 – 75% less. Why? As a wholesale water treatment company we do not have commissioned sales reps, commissioned installers, national advertising, large retail office space and expensive overhead. Of the 31 different water treatment companies in the Cincinnati market a water softener averages $4,000.00 to as high as $6,000.00 installed and a complete water treatment system which includes a water softener, carbon filter and reverse osmosis system averages $5,500.00 to as high as $8,000.00 installed.

Like the water softeners sold at the big box stores these water softeners compete for lowest price and are replaced 75% more often than a high-quality water softener. Why? Most people buy them for their extremely low price not realizing A) they only last a few years B) there are no local service companies to service them C) most people do not have the technical experience to service their own water softener as needed. Most people would agree quality control is often sacrificed to meet lowest price. Our prices are already 50 – 75% less than our local competitors comparing apples to apples because of our wholesale pricing. The reason we are Cincinnati’s highest rated water treatment company is because of our excellent service after the install. That is something you will never get from an online purchase.

Like the water softeners sold on-line these water softeners compete for lowest price and are replaced 75% more often than a high-quality water softener. Why? Most people buy them for their extremely low price not realizing A) they only last a few years B) there are no local service companies to service them C) most people do not have the technical experience to service their own water softener as needed. Most people would agree quality control is often sacrificed to meet lowest price. Our prices are already 50 – 75% less than our local competitors comparing apples to apples because of our wholesale pricing. The reason we are Cincinnati’s highest rated water treatment company is because of our excellent service after the install. That is something you will never get from a big box store purchase.

You could but we don’t recommend it, especially if it’s under warranty. Any self-maintenance can void your manufacturer warranty. If you want to do self-maintenance to save money, then we are the wrong company to begin with. That’s what Amazon & the big box stores are for. The reason we have the high rating we do is because we’re doing 100% of the maintenance. We invest numerous hours each year in continuous education in water treatment so that we can offer the best possible service.

Absolutely. Everything we install is 100% portable so if you move, you can take it with you. Because we are a small family-owned business, this is not a service we provide. You would need to reach out to another plumbing company to provide this service.

Any type of salt that’s specifically used for water softeners that can be found at any Home Depot/ Lowes/ Menards & etc.

Because they do not work in this area. Your water hardness needs to be less than 3.5 grains hard for a salt free water softener to work effectively. Water hardness in the Greater Cincinnati area can range from 7 grains to over 20 grains hard. Salt free water softeners only condition minerals by coating them with crystallization, which stops scale but doesn’t truly soften water. You’ll still get soap scum, spotty glassware, and dry skin because the minerals are still in the water. For real softening, you need an ion-exchange system that swaps those hard minerals for sodium.

Either at your water softener rough-in that your builder installed while your home was being built or at your main water shutoff area where the water enters your house. Most likely no other location can guarantee 100% soft water throughout your home. Keep in mind that a water softener does require a drain and an electrical outlet.

For several reasons. We are coming into your home with almost 40 years of experience and thousands of installations. If we see something wrong or not code, we don’t hide it from our customers. You do want an honest assessment, don’t you? Our competitors offer free estimates or free water testing because their sales reps are on commission only, which is usually around 25%. If they see something wrong, they won’t tell you because it might affect their sale. Free water testing is also a gimmick because what they are testing for is already public information in your local water quality report in print or online. We do apply a $69 credit to anything you purchase, if installed within 30 days of the site visit/written estimate.

All our manufacturers offer an honest 10-year warranty on everything except for the digital valve. The digital valve comes with a 5-year manufacturer warranty. The part would be FREE, but the customer would pay the labor charge to replace or fix the part. Nobody offers an honest lifetime warranty so don’t get duped. Those lifetime warranties are sneaky. Often, lifetime means the products lifetime, not yours. Or one small part that never goes bad, but you think it’s for the complete water softener. Check the fine print or their BBB reviews/ complaints.

1. The system must be maintained with manufacturer-approved replacement parts from Ohio Valley Pure Water. Save all receipts for verification.
2. Failures resulting from fire, freezing, neglect, self-service, accident, alteration, abuse, or acts of nature are not covered.
3. Customers must have a working water pressure regulator not to exceed 75psi.
4. The system must be maintained by Ohio Valley Pure Water only. Save all receipts for verification.
5. Incoming water chlorine must not exceed .5 mg/L.
6. Chloramines must not be present at all.

3 Things:

1. Water Pressure – Maintaining water pressure around 60psi at all times
2. Annual Maintenance – not neglecting annual maintenance and not attempting to do it yourself
   • NOTE: Majority of leaks we go on are from customers doing their own service and not doing it correctly or neglecting service all together
3. Water Alarms – Water alarms don’t prevent leaks but they prevent damage or minimize damage by immediately alerting you when there is a leak. It makes a loud chirping sound when water is detected. A must have for any home.